Kristen Hayer founded The Success League, a customer success consulting and training firm, in 2015. Prior to founding the company, Kristen was a success, sales, and marketing executive, primarily working with growth-stage tech companies, and leading several award-winning customer success teams. She has written over 100 articles on customer success, and is the host of 2 podcasts about the field on Success League Radio: Innovations in Leadership and Reading for Success. Kristen serves on the boards of the Customer Success Leadership Network, the University of San Francisco Customer Success program, and the Women in Leadership program at University of California, Santa Barbara. She received her MBA from the University of Washington in Seattle, and now lives in San Francisco.